When you are aiming to improve your website ranking, Search Engine Optimization (SEO) is the best way to do it. SEO has been proven over the years as an effective strategy to improve web site rankings. However, this strategy is difficult to do because it needs a lot of time and effort.
In optimizing, a lot of thing should be done. And these things are significant instruments to perform SEO appropriately. By doing SEO appropriately, you will surely improve your web site ranking.
Here are some tips to help you perform proper SEO, and eventually improves your web site ranking:
Have Keywords and Phrases
Having keywords and phrases is an essential part of SEO. This is the primary way to optimize your site. By putting keywords and phrases on your title tags, meta tags, and body text your site can be viewed by other internet users once they will type your keywords and phrases on search engines.
When your site have many relevant keywords and phrases, it is more possible that your site will be able to earn high amount of traffic. But, in getting keywords, you should choose those effective ones, which you think that internet users will type search them. Select also keywords that have fewer competitors in order to have great possibility that you will be to rank on the top place of search engine results.
Consider the Density of your keywords.
In placing keywords on the contents of your site, take into account its density or how often the keywords occur. Avoid excessive repetition of same keywords on your contents. Some search engines does not want very high density keywords. Make sure also to put your keywords on the first or second paragraph of your website content. Some search engines may not search beyond the first 200 words of your content.
Name Your Pages
Create a name on every web page of your site. Search engines display page titles on search results. You can also put keywords on your titles.
Put Links on your Content
Search engines will look the words you use in links to help them find out the content of your page. A great way to emphasize more your keywords is to put links in your web pages. You can link one of your web page to your other web page, or one way or another.
External links or links from other web sites are used to know your PageRank. To improve your PageRank, try exchanging/putting you links to other web sites or directories.
Source: http://ezinearticles.com/?Tips-on-How-to-Improve-Your-Website-Ranking&id=4881058
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